Apple has just opened Apple Maps Connect allowing small business owners to add their business to the Apple maps directory. Signing up for the service is easy but category options are minimal in comparison to Google or Bing Maps and doesn't include a "taxidermist" option. However you can assign up to three categories to your business and I'll recommend the three you should assign your business to. In less than an hour you can set up your listing in Apple maps and it doesn't even require any picture uploads!
SEO stands for search engine optimization and it is the process of optimizing your website to display higher in the search results for a particular search phrase. Google uses an algorithm that looks at 200 different ranking signals to determine their results list for a query. Some of the biggest factors for ranking high in the search results is page loading speed, time users spend on your website, keywords on your website, responsive design, and website authority.
Today, Google is almost synonymous with the Internet. It is also the place where someone will likely begin their search for a taxidermist. When you search Google for "Taxidermists," Google likely knows where you are and will automatically show results that are located near your location. Do you know if you're listed? Head over to Google Maps and search for "taxidermist near [Your City]" and don't forget to search on Bing Maps too.
Hopefully your business is shown, but there is no need to worry if it isn't. Having your business listed on the Google Map and Bing Map search results is not only free but claiming your business will give you additional insights to your website and access to Google My Business.